30.6.10

ROBERTO CAVALLI REDESIGNS LOGO


IT'S CELEBRATION TIME FOR ROBERTO CAVALLI, THE MASTER OF 'ANIMAL PRINTS', AS THE FAMOUS LUXURY FASHION HOUSE WILL BE CELEBRATING 40 YEARS IN THE DESIGN BUSINESS THIS YEAR. TO MARK THE MOMENTOUS EVENT, THE MASTER OF DESIGN HAS GIVEN A NEW LOOK TO HIS CORPORATE LOGO. THE STUNNING NEW EMBLEM IS A GOLD-COLOURED 40, WITH AN INTERLOCKING R AND TWO Cs IN THE CENTER OF THE ZERO, AND THE WORD 'ANNIVERSARY' SCRAWLED ACROSS THE BOTTOM OF THE 'GOOSE EGG'. THE WAY THE '4' AND '0' ARE ARRANGED IS ALSO SUPPOSED TO REPRESENT APHRODITE, THE GODDESS OF LOVE AND BEAUTY, WHICH IS A NOD TO CAVALLI'S PERSONAL LOVE FOR WOMEN AND THE WORK HE DOES TO ENSURE THEY FEEL ULTRA-FEMININE. TRULY AN AUSPICIOUS OCCASION FOR ONE OF THE WORLD'S LEADING CREATORS OF LUXURY AND REFINEMENT.

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